AI Search
The answer has to name a place you serve.
Local AEO is answer engine optimization for a real location. The passage has to say the place, the service, and a fact a customer can check.
The same URL has to rank, be quotable, be named in chat, and be a source in the overview.
A named result is published when that client clears the figure.
Local AEO
01 — The gap
The location page never answers.
It names the city and repeats the homepage. It does not say which service that address offers, or how a person checks the hours.
02 — The work
Place list
Locations and service areas you can defend, and the ones that do not get a URL.
03 — The close
Reporting
Who was named, which URL was linked, and which facts still do not match.
The work
What this is
Someone asks which clinic, contractor, or shop does the job in a neighborhood. The reply names a business, sometimes with a link. That reply is not the map pack. The map pack is local SEO. This page is the sentence an answer can lift from the location URL.
Chat products and the Google AI Overview are both in the craft, and they are not one log. Chat-only scope is local GEO. The overview-only practice is AIO. Category questions that have no place in them stay on AEO.
The problem
What usually breaks
01
The location page never answers.
It names the city and repeats the homepage. It does not say which service that address offers, or how a person checks the hours.
02
The answer and the profile disagree.
The page says evenings. The profile says weekdays. An overview quotes one, and the customer arrives to the other.
03
Every suburb gets a paragraph.
A template with the neighborhood swapped in gives an answer a fake address. We do not build those pages, and we do not ask a model to cite them.
The practice
How ShoutRank approaches it
We list the places that are real. Each one that should be quoted gets an opening: the service, the area, and a fact that matches the profile. Queries with no place in them are out of this scope.
The read is split. A chat reply goes on the local GEO sheet. An overview, when one appears, goes on its own sheet. A missing overview is written as absent, not filled in from the map.
Included
What the work includes
01
Place list
Locations and service areas you can defend, and the ones that do not get a URL.
02
Quotable openings
The first lines of each location page: service, place, and how to check it.
03
Profile parity
Name, phone, hours, and category checked against the sentence we want quoted.
04
Split logs
Chat named, linked, or missing. Overview present or absent, with the linked sources.
Sequence
Process
- 1
Discovery
Confirm the locations that exist, and the local questions sales already hears.
- 2
Audit
Read the location URL and the profile side by side, then ask the place questions in chat and on Google.
- 3
Strategy
Assign each place question to one URL. Leave cities you do not serve off the list.
- 4
Implementation
Rewrite the opening so a person and an answer can use it, without a claim the profile contradicts.
- 5
Monitoring
Re-ask on a fixed day. Chat and the overview stay in different columns.
- 6
Optimization
Fix passages that are quoted and misstate the hours, the service, or the address.
- 7
Reporting
Who was named, which URL was linked, and which facts still do not match.
The desk
Why ShoutRank
A place is not a keyword
The page has to be a location you can defend. A city name in a heading is not a citation strategy.
Two answer logs
A ChatGPT mention is not an AI Overview link. Reporting them as one cell hides which one moved.
The profile is part of the sentence
We will not write a line the Google Business Profile, the phone, or the hours contradict.
The report
How success is measured
Whether the fixed place prompts name you, link the location URL, or name someone else.
Queries where a Google overview appeared, and whether your URL was a linked source.
Facts on the page that still disagree with the profile.
A named client result is published when that client clears the figure. Until then the report is the measurement.
ShoutRank does not guarantee a ranking or a citation.
Related
Questions
Next
Check the page you want people to find.
The free check shows the gaps on one public page. If the gap is this service, a neighboring one, or a two-week review, we will say so after you ask.
A named result is published when that client clears the figure. ShoutRank does not guarantee a ranking or a citation.