---
title: "Program shapes"
description: "How a ShoutRank engagement is shaped: local service groups, B2B category capture, and comparison commerce."
canonical: https://shoutrank.com/work
markdown: https://shoutrank.com/work.md
---

# Program shapes

How a ShoutRank engagement is shaped: local service groups, B2B category capture, and comparison commerce.
These are shapes of the work, not client case studies. A named result is published when that client clears the figure.

- [Multi-location service group](https://shoutrank.com/work/local-service-group.md): A group with many branches competing for the same treatment and service queries in every city it serves.
- [B2B category capture](https://shoutrank.com/work/b2b-category.md): A software company that ranks for its brand and loses the category queries where buyers build a shortlist.
- [Comparison commerce](https://shoutrank.com/work/comparison-commerce.md): A retailer whose product grid ranks, while the research queries that start the purchase live on publishers and marketplaces.